Polish Post Office Winner of the TOP MARKA ranking
Poczta Polska was awarded for the fifth time in the prestigious "Top Mark" competition organized by the Press and PSMM Monitoring & More magazine. The annual ranking includes as many as 500 brands from 50 industries and is the largest research of this kind on the Polish market.
During the 15th century. The edition of the "Top Mark" ranking Poczta Polska received a prize in the category "courier companies". This is not the first time the company was awarded the title of leader in this category. The distinction of Poczta Polska is a testimony to the company's belonging to the group of the most media brands in Poland and emphasizes the unique media image, which is one of the key elements to assess the potential, value and strength of the company.
This year's jubilee edition of the competition took place in a difficult period for our region - lasting the eastern border of the war in Ukraine. It is worth recalling that Poczta Polska became involved in helping the victims of war, supporting them through numerous initiatives and commitment of postalists in, among others: collections of the most necessary products, cooperation with the Ukrainian post of Ukrposht or creating a special edition of the postage stamp "We are with you!", Being support, respect and solidarity with the fighting for freedom and independence.
Poczta Polska intensively develops courier collection networks. Thanks to his efforts and fruitful cooperation with partners, he can offer clients a growing selection of convenient locations from the Pocztex point. The testimony of this is the cooperation of the company with Eurocash and Pointpack crowned with providing access to persons living in smaller towns and in rural areas of the next method of collecting shipments. We do not set up on laurels - the number of acceptance points will continue to increase.
The National Postal Operator is successively modernizing and building new logistics centers, which are a response to current trends associated with modern service for the developing e-commerce market. The aim of the ASL project is to improve efficiency (increase in timeliness, network capacity and optimization of costs associated with shipping service) of the current logistics network. Poczta Polska, according to the assumptions of the strategy for 2021–2023, plans to increase its share on the KEP service market. The company consistently focuses on the development of the perspective area of e-commerce, both in terms of the offer with which it goes to customers and the modernization of infrastructure. One of the key elements of this process are investments in parcel machines, digitization, logistics and process automation.
The results of the competition will be presented in a special addition to the Press magazine. Thanks to the TOP brand, readers, who are, among others Representatives of opinion -forming environments and people responsible for the image obtain broad and inspiring knowledge about the market and the effectiveness of public relations activities.