Hundreds of thousands of books sold at Poczta Polska outlets
Last year, customers of Poczta Polska bought almost 630,000 books in our facilities. Although, according to publicly available information, the average circulation of the book in Poland is about 2,000 copies, many titles available in post offices are selling much better.
Among the books that customers of postal facilities bought last year, three categories of guides should be mentioned: ecological agriculture, health and natural medicine as well as kitchen-cooking.
A definite sales hit in 2024 was the position present on the market for over 30 years. This is "an ecological lunar guide", which, as the publisher writes, "invariably helps gardeners, gardeners and farmers to grow in harmony with nature." Customers of Poczta Polska also willingly bought "sowing days", where you can find information on how to naturally use nature cycles in agriculture. It is also very interesting that these books were selling well not only in smaller towns - so apparently they are also bought by people who are not farmers, and only have home gardens.
In the health category among the most -bought titles included such items as: "Babuni pharmacy" series, "Drugs straight from nature", "Polish healing and healing herbs", "Herbs. How to collect and process "," herbs, tinctures, syrups and others "," herbal medicine of the Bonifratr Fathers "," from the tradition of the Father Klimuszka "," Infections in children but herbs "," paint treatment guide "," How to care for sleep "," Insulinoodproof "and" diabetes and life ". Seniors or customers at a different age, but with seniors in mind, they also eagerly bought guides "Students in great form" and "Mind training for seniors".
Among the culinary books, the titles were popular: "Cuisine full of vegetables", "Diet of healthy intestines", "Diet for the brain", "Homemade silage", "fit desserts", "tasty and healthy", "culinary Wiola", "Baba na Keto" and "Keto Dessera".
Psychological guides also disappeared from the shelves, including "How to read emotions", "How to love and be loved", "fear", "relax woman" and educational guides, e.g. "computer and internet for seniors", "drawing course for everyone", "training core". The market hit "Chłopki" (Joanna Kucziel-Frydryszak), and the books: "Elon Musk. Innovator, entrepreneur and visionary "(Chris McNab)," Lovers from Auschwitz "(Magdalena Adaszewska)," Almas. Diamond of the desert "(Kinga Jesman)," Cafe full of dreams (Agnieszka Lis) and detective story Justyna Jelińska.
Lovers of travel, handicrafts, detective stories, historical novels, romances, stories about afterlife, sport and animals also came to the books. Among the travel books, the titles' Poland. Travels of dreams "and" Beautiful Poland ", among the hobby -" crochet from A to Z ", from detective stories -" neighbor "(Justyna Jelińska), historical novels -" Medallion with Pearl "(Anna Bolecka), romances - a mix of romantic books and books about love, books about non -abolition life or clinical death -" Heaven death threshold ", books on sport -" world football stars ", and among animals' books -" horse. Guardian's guide "," Dog. Guardian's guide "," Cat. Guardian's guide "or" Kotology ".
Customers of Poczta Polska also willingly bought activating books for early school children supporting the learning of reading, writing or counting, and preparing for exams (e.g. the eighth grade exam).
Poczta Polska not only sells books, but also supports and promotes reading. For several months, selected meetings with popular authors have been organized in selected facilities, whose books can be bought at post offices. Until now, readers could meet with Justyna Jelińska (detective stories), Monika Wawrzyńska (funeral literature), Agnieszka Lis (moral literature) and Krystyna Mirek (moral literature). The project will continue, and according to the meeting plans, they will be organized not only with the authors of the novel.
In many locations where books are available, a post office is the only place in the area where you can buy literature, guides and book educational materials for children and youth.
According to the report of the Book Institute, in 2023 Poles spent nearly PLN 4.5 billion on books. The IMAS International survey commissioned by the National Debt Register and a reliable company shows that 42 percent Poles buy books in stationary network bookstores, 34 percent On internet platforms, 28 percent in the e-bookstores, and 19 percent in grocery stores, on the occasion of everyday shopping.