The titled Polish Taekwondo player new Pocztex ambassador!
This year's Youth Polish Champion in Taekwondo, a multiple medalist of the international competition, Julia Sereda, became the new Pocztex ambassador. The 21-year-old representative of the AZS-AWF Warszawa club joined the sports team of the banner promoters of the courier service of the post office, represented so far by the volleyball player Mateusz Bieńek and swimmer Mateusz Kawęcki.
Julia Sereda is a five -time Polish champion in the Olympic taekwondo, bronze medalist of the European Junior Championships, World Cup medalist and Polish representative. He trains at the AZS AWF Warsaw club, and develops his vocal skills. Julia Sereda is recognizable not only among young sports enthusiasts, but also thanks to his musical career.
The generation represented by Julia Sereda are new generation customers who make purchases on the Internet much more often with delivery via courier companies. By engaging young and recognizable people in cooperation, Poczta Polska promotes its flagship Pocztex courier service. Positive emotions and feelings, such as people who are successful, representing our country on the international arena and triumphant in many professions, warm up the image and favor the desired associations with the brand.
With in mind, among others Poczta Polska also carries out other marketing activities about young people. Recently, she launched a jubilee campaign, prepared on the occasion of the 465th anniversary of the Polish Post. Advertising sports appear in cinemas, on the Internet and urban space. The transmission of the material emphasizes the rich history of the brand, but also the development of future services - courier and digital.
Recently, Poczta Polska has also launched two services, which can also be appreciated by young people - an application for servicing Pocztex Mobile courier shipments and the ability to broadcast parcels - in postal facilities and in a network of partner points - without the need to print labels.